Sophisticake

Brief
Developed a user-friendly website for Sophisticake, an online cake-ordering business. The goal was to showcase the brand’s customized cake offerings and ensure an engaging online presence that caters to various customer needs, including options for gluten- free products.
Concept
The design captures Sophisticake’s luxurious yet approachable style, using soft colors and clean typography. It emphasizes a welcoming aesthetic
for cake lovers, highlighting the custom cake offerings and engaging users with a smooth browsing experience. The design balances visuals and functionality, ensuring easy navigation and appealing visuals to attract and retain customers.
Production
Designed using Wix for easy navigation and intuitive browsing, ensuring an effortless experience for customers. Prototype was crafted in Figma to create a user-friendly layout and optimize the site for both mobile and desktop screens. The final design delivers a consistent ordering experience, highlighting gluten- free options and elegant styling.